It's time for some hard-core shopping.

It's time for some hard-core shopping.

Black Friday is when super-consumers hunt for bargains and retailers angel for shoppers' dollars. Target, Old Navy, Walmart and select stores at Medford's Rogue Valley Mall opened at midnight. JCPenney, Kohl's and Macy's open at 3 a.m. Sears opens at 4 a.m., while Fred Meyer throws open the doors to the sock-buying hoards at 5 a.m.

You're going to need some caffeine to make that work. Starbucks in the Rogue Valley Mall and at Highway 62 and Delta Waters opened at midnight, while the Starbucks in Barnes and Noble on Biddle Road opens at 3 a.m.