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The Book Market

New discount store boasts 150,000 volumes

More than 150,000 books at discount prices are featured at the Book Market,opening today in the former Ernst Home Center in Medford's South GatewayCenter.

It's a temporary location, said Bob Kaczor, leasing agent for TRF Pacific,which developed the South Gateway shopping area. The company has leasedthe space for three months with an option to extend through Christmas ifthe business volume warrants.

Or some other business will see how well we're doing and decideto come in here, said Marshall Carpenter, the Book Market stafferwho set up the sale.

The books are sorted by theme and include fiction, nonfiction, children's,cooking, art, travel, reference, computer and coffee-table books.

The books are arranged on folding tables, filling much of the interiorof the 56,000-square-foot Ernst store. It was one of 24 stores closed inSeptember 1996 by the Seattle-based hardware chain.

Carpenter said the Book Market's inventory trails the bestseller listby about three months and new shipments are scheduled to arrive every twoweeks.

The store will be open from 10 a.m. to 9 p.m. Monday through Saturdayand noon to 6 p.m. Sunday.

The books are discounted from 50 to 90 percent with an additional 15percent discount for teachers, Carpenter said, adding that the store alsoaccepts purchasing orders from schools.

The Book Markets were created in 1991 to fill a need in the publishingindustry, said Chuck Geselius, director of operations.

Publishing is a dynamic industry, he said. The primaryconcern is printing and distributing the tremendous volume of new book releases.Publishers did not have an effective method to clear out overruns untilwe started these temporary promotional events.

It's one of 67 Book Market sites. It's a subsidiary of National MerchantsManagement, based in New Brunswick, N.J. which also is the parent companyof National Book Warehouse and Foozles stores.

Kaczor had expected the Ernst space to be leased soon after the storeclosed and has been negotiating with several potential tenants for portionsof the store.

Valley View Nursery of Ashland has opened a store in Ernst's former nurseryspace.

Marshall Carpenter sorts books in the old Ernst building, where he is opening a discount book store. - Photo by Bob Pennell</P