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Hary & David's Moose Munch sales boost 1-800-Flowers.Com bottom line

Harry & David operations contributed in a major way to 1-800-Flowers.com’s profitable fiscal 2018.

Although the firm doesn’t break out specifics on Harry & David, the Medford-based gourmet food and gift basket unit carried a hefty load as 1-800-Flowers.com produced $1.15 billion for the fiscal year that ended July 1.

The Carle Place, New York, company said Harry & David achieved double-digit growth in birthday, sympathy and thank-you product collections utilizing digital marketing campaigns.

However, Harry & David’s parent company, 1-800-Flowers.com, reported a bottom line decline of 3 percent in the fiscal year from $1.19 billion a year earlier. Net income was $40.8 million, or 61 cents per share, compared with $44.0 million, or 65 cents per share, in fiscal 2017.

Harry & David’s e-commerce sales jumped 9 percent.

Overall, CEO Chris McCann said, the company’s gourmet foods and gift baskets units grew revenue nearly 5 percent.

Total reported revenue for the fiscal fourth quarter was $229.9 million, down 4 percent compared with $239.5 million in the prior year period. Many of the Long Island firm’s units, including Harry & David, are highly seasonal. The summer months typically see revenue declines. In the fourth quarter, the company’s net loss was $8.2 million, or 13 cents per share, compared with net income of $8.0 million, or 12 cents per share in the prior year period, which included the gain on the sale of Fannie May Confections in May of 2017.

Moose Munch mixed with macadamia nuts pours out of the mixing bowl. Mail Tribune / Bob Pennell
A look back at the week of Oct. 24 to Oct. 30, 2011. Harry & David's popular Moose Munch comes off the line, ready for packaging. Mail Tribune / Julia Moore