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YES initiative uses business donations for school programs

KOBI-TV and partners CenturyLink, Lithia Auto Stores, Regence BlueCross BlueShield of Oregon and PremierWest Bank are launching an initiative called YES (Youth Education Success), in which participating businesses will donate a portion of their earnings one day a month to fund extracurricular activities and programs for schools in the region.

Through YES, public schools can qualify for a percentage of the overall collected funds in proportion to the student population of their county. At www.yestokids.net, educators can view the money available to their county and apply for YES Grants of up to $2,500 for classroom supplies, extracurricular activities or school programs.

Funding will be available for schools in Southern Oregon and Northern California.

"The impactful experiences many of us treasured in school such as field trips, music programs and after-school activities are being taken away from today's children due to budget cuts," Bob Wise, KOBI vice president and general manager, said in a news release. "We believe, as a community, we can step up and provide educators with the tools to open students' eyes to a new world of opportunities."

United Way of Jackson County will handle the funds collected in the campaign.