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Schedules show different campaign strategies

SALEM — Campaign stops made by Oregon's candidates for governor show contrasting strategies for the upcoming election.

A list of official stops from Democratic Gov. Kate Brown's campaign primarily includes Oregon cities where the electorate is concentrated, as well as major cities in California and on the East Coast, The Statesman Journal reported.

Brown's interactions with citizens aren't limited to official campaign stops, according to a statement from Brown's spokeswoman. Brown's position as governor means she visits Oregonians across the state, the statement said.

Republican Bud Pierce, a cancer doctor in Salem, has made five times as many official stops as Brown. His campaign has visited small, rural communities and included a stop in Stevens, Washington, and a visit to a Republican Governors Association conference in Aspen, Colorado.

The campaigns seem to be following classic strategies so far, said Jim Moore, a Pacific University professor and director of the Tom McCall Center for Policy Research.

"Brown's acting like an incumbent. She basically has nailed down 50 percent of the electorate if she sticks to the big towns," he said. He explained that it's more important for Pierce to campaign in small towns to reach as many voters as possible.

Reached by phone Wednesday, Pierce said most of his future campaign efforts will focus on "battleground counties" like Clackamas, Washington and Multnomah. "That's where the race is going to be won or lost," he said.

Brown's campaign said the California and East Coast stops included fundraisers. Christopher Larimer, a political science professor and candidate behavior specialist at the University of Northern Idaho, said candidates for statewide office are increasingly attending out-of-state fundraisers.

"The cost of state politics is going up so much that I think this is going to be the case more and more," he said.

BROWN, left, PIERCE, right